Monday 9 December 2013

Modern Dated press release



Norwich, Norfolk- 27th June 2014, IPC MEDIA shall launch Modern Dated magazine. It will be purchasable by print or online, in shops or by order.

Modern Dated is unlike any other magazine on the market. It's refreshingly new!
In this modern day we are constantly seeing recent and popular artists covering classic old songs such as; Ellie Goulding- Our song, Lily Allen- Somewhere only we know, Charlene Soraia- Wherever i will go.

These cover songs constantly prove most popular, yet there is no magazines on cover songs- so there is a clear gap in the market for this original magazine I present to you. It will attract a wide range of audiences by bringing old songs with new artists, the target audience age range will vary, the primary target audience will be teenagers (15-25) wanting to listen to the 'now artists' with a secondary audience of mature adults wanting to listen to songs they will know from decades ago, with a fresh new twist to them.


Modern dated will bring a fresh idea, with people's favourite songs and what music lovers WANT to know about to places such as; Norwich, Yarmouth, Kings Lynn, Thetford and surrounding areas in Norfolk. These are just where we will start our distribution with the rate in which Modern Dated will sell the ultimate goal we will achieve is selling Modern Dated world wide. 


The magazine will include a wide range of interesting features with exclusive interviews, gossip on artists, advice on the best songs and festivals and that's only naming a few. This new original magazine will fill a gap in the market and have a huge audience finally able to find a magazine with all they want on a regular basis.


The magazine keeps up to date with this new active media by having accounts on what our audience voted as websites they use daily, so they can follow us and hear the latest information on Modern Dated. We also offer the option to purchase the magazine online and also as an app downloadable to any android, to suit all preferences and keeping up with the media trends.


Modern Dated aims to inform their audience on upcoming artists, the best festivals, the best albums. After already carrying out a sample magazine it is evident that our audience will cover a wide range of social groups because of the mixed genres cover songs could be.

We will also hold events throughout the year with high profile and upcoming artists to further promote the magazine while building connections with sponsors and advertising companies and also giving MDA's (Modern Dated awards) voted for by our audience, helping promote new artists while intriguing our audience with an interactive magazine.





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